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3 Tips To Selling Your Housing Unit In Record Time!

Tips To Sell Off Your Unit Quickly

#1 Appraise the demand for the unit before selling your housing unit

So, you want to sell your housing unit quickly. Firstly, we have to assess the demand for the unit that is being sold. We can approximate the demand of a unit through its past transactions.

If the unit is a HDB flat, we start by looking at the “resale flat price”. We check how many units and price of each unit are being sold in the last 6-month and 12-month period in the HDB town or even down to the street level.

3 Tips To Selling Your Housing Unit In Record Time!_Home Quarters SG_KC Ng Keng Chong

HDB Resale Flat Price Source: HDB


For private residential units, we look at Urban Redevelopment Authority (URA)’s Private Residential Property Transactions where you can search by the appropriate project name. Primarily, this is used for condominiums and apartments. We can also search by property type and postal district. This is used for landed properties or cluster housing.

3 Tips To Selling Your Housing Unit In Record Time!_Home Quarters SG_KC Ng Keng Chong

Private Residential Property Transactions Source:URA

Next, we also look at the resale data. We see how many units of the particular type of house that you are selling. That will give you a gauge if there are buyers interested to buy the unit that you are selling.

If there are multiple transactions in the condominium or HDB estate, it is a good indication that there would be strong demand for the unit that you are selling. However, it could also mean that there are not many units available for sale in the area. To check if this is true, we move on to our second tip.


#2 Evaluate your competition

Check if there are many of your neighbours that are putting up their unit for sale. If there are, and your research also shows low demand of the unit from past transactions, it would mean that the actual demand for your particular type of unit is low.

So, where and how do we check if your neighbours are selling their unit? Generally, you can do this by going to popular multiple listing portals and select filters based on your unit type, your area or your condominium. Of course, do keep in mind that there might be a few repeated advertisements of the same unit.

If there are many similar units that are up for sale, we will classify the level of competition as “high”. Buyers have more choices if they are looking in the area, and in order to stand out, you need to have a unique selling point that can entice the buyer to choose your unit over the rest. In order to perform better than the competition and sell the unit, marketing is key.


#3 A Strong Marketing Matrix For Your Unit

At Home Quarters, we emphasize on customized marketing strategies that will showcase your unit to the right audience. In this aspect, there is no one-size-fits-all solution.

We would position the unique selling point of the unit and re-package the advantages to the potential buyers in the area. In this way, we can reach buyers that are looking for the unit perfect for their needs. For example, if the family-friendly unit is close to good schools, and are looking for a unit in the East, we would be activating our precise digital audience targeting methods.

It is not about just producing an amazing video, but the ability to promote this particular video featuring your unit, to the correct audience that will get the house sold! Of course, there are other factors that will affect how fast a unit get sold. This includes price, lease tenure, and layout. We would work out these details on a case by case basis.


Contact Us

If you have questions or if you are thinking about properly showcasing your house for sale, whatsapp message or call KC from Home Quarters and begin finding your new home today: +65 8809 2889! Or drop us an email, commenting on our YouTube or contacting us through our Facebook and Instagram pages!

If you would like to schedule a virtual viewing, that is also possible – you can read all about what you need to look out for during a property virtual viewing here before COVID-19 end.

Reach out to us any way you like and we love to help you out and answer any questions you have to sell your house so that you can move on to the next big thing in life.

That’s it for this article! Stay safe everybody, and remember, call Home Quarters and start packing!

$187,000,000 Estate Upgrading Programme in Singapore. YOU could be a beneficiary!

What is the Estate Upgrading Programme?

Announced on 25th October 2019, the Ministry of National Development (MND) will spend S$29 million to conduct a Private Estate Upgrade in 10 private estates. This is the tenth batch of the Estate Upgrading Programme (EUP). Since 20 years ago, MND has spent about S$187 million under the EUP to upgrade older private estates in Singapore. The objective of the EUP is to improve the physical living environment in mature private estates to better serve the residents’ needs.

Namly Estate - one of the 10 private estates that will be upgraded under the Estate Upgrading Programme (EUP)

Namly Estate – one of the 10 private estates that will be upgraded under the Estate Upgrading Programme (EUP) | Source: Google

Upgrading works vary accordingly to the existing conditions and needs of each estate. For example, some upgrades include installing footpath lighting to enhance safety and security. To provide barrier free access to wheelchair users, ramps will also be built.

Mei Hwan Estate is getting a facelift. Source: Google

New green spaces are also created to improve the estates’ landscaping such as children’s playground and parks. All these upgrades further community and family bonding, installing estate markers also improve the estate’s identity.


The 10 Private Estates That Will Be Upgraded This Time

RegionEstate
CentralNamly, Watten
Ang Mo Kio-BishanThomson, Adelphi & Soo Chow, Pemimpin, Cheng San Cactus Sunrise, Fulton
North-EastMei Hwan
South-WestPasir Panjang Private Estate (East)
EastFrankel, Kew
WestWestwood

Staying in one of these private estates?

The owners staying in these estates will be direct beneficiaries. According to the Singapore Department of Statistics, 91.5% of the landed property is occupied. These estates’ rejuvenation will be greatly welcomed by the owners.

The upgrade will also improve accessibility to and from the estates, and even improve the safety and security of the residents living there. These enhancements are likely to draw in more buyers. This includes buyers who have previously given up deals because of facility concerns. The drawback is that owners have to put up with the construction noise during the upgrading.

The increase in demand will definitely play a part to push the price upwards. However, the price movement also depends on many factors as well. Considering that the average upgrading cost is about S$2.9 million per estate, the magnitude of the upgrade is relatively small compared to the property prices. For example, in the Frankel estate, the transactions on the houses there range between S$3.2 million and S$6.65 million in 2019.


Are you a home owner living in these estates?

With all the upgrading that is occurring, if you are a home owner that is looking to sell, this is where Home Quarters can help. We can go through a set of customized marketing strategies that will enable you to get your home sold even during the upgrading process!


Contact Us

If you have questions or if you are thinking about properly showcasing your house for sale, whatsapp message or call KC from Home Quarters and begin finding your new home today: +65 8809 2889! Or drop us an email, commenting on our YouTube or contacting us through our Facebook and Instagram pages! If you would like to schedule a virtual viewing, that is also possible – you can read all about what you need to look out for during a property virtual viewing here before COVID-19 end.

That’s it for this article! Stay safe everybody, and remember, call Home Quarters and start packing!

Source: https://www.mnd.gov.sg/newsroom/press-releases/view/another-10-private-estates-to-be-upgraded-at-29-million


Table:

S/NEstate Name
1Cheng San Cactus Sunrise
2Frankel 
3Fulton
4Kew
5Mei Hwan
6Namly
7Pasir Panjang Private Estate (East)
8Thomson Adelphi & Soo Chow, and Pemimpin
9Watten
10Westwood
https://www.tablebuilder.singstat.gov.sg/publicfacing/createDataTable.action?refId=12309